What is Social Media Marketing?
My very first lesson with my mentor was learnt about Social Media Marketing.
According to Wikipedia, social media is the use of the electronic and internet tools for the purpose of sharing and discussing information and experiences with other human beings. Social media marketing is another low-cost promotional method for your website or business and it is a powerful strategy that will easily give you large numbers of visitors. Those visitors may come back to your website again and again.
What is the difference of Social Media Marketing (SMM) and Social Media Optimisation (SMO)
Cameron Olthius has great definitions of the SMM and SMO and I’m going to quote here.
Social buy ampicillin online Media Optimisation – SMO
SMO refers to the process of refining a website (optimizing it) so that it’s awareness and content are easily spread through social mediums and online communities by users and visitors of the website. This can include anything done “on-page” such as improving the design and usability of the website so that it becomes more compelling to users, in an effort to help them spread it through social media sites. The simplest example of SMO is represented by all the “digg this” and “add to delicious” icons and links that are percocet online all over the web today.
Social Media Marketing – SMM
SMM on the other hand plays more of an active role in relation to social media by referring to the creation and distribution of content and other messages through the social web by some form of viral marketing. This can be anything from creating compelling content that gets bookmarked and even hits digg’s homepage to spreading a viral video by putting it on YouTube and other social media websites. It’s about the things that are done off-site, for example, participating in online communities where your customers hang out would be an active role that falls under SMM.
Rules of Social Media Marketing
There are some rules and techniques that we can use as a guideline and I’m going to list some main points here.
- Increase your Linkability
- Make Tagging & Bookmarking
- Reward Inbound Links
- Help you Content travel
- Encourage the mashup
- Be a User Resource
- Reward Users
- Participate
- Know how to Target your Audience
- Create Content
I hope by now you have an idea about Social Media Optimisation (SMO) and Social Media Marketing (SMM)
“I have known Moon Loh for about one year now. When I first saw her Mompreneur Asia website, I was very impressed. She is really someone I admire very much. From an ordinary housewife to becoming one of the top internet marketers in Asia, she had proven that anyone can make money online. She is also very down to earth and willing to share her knowledge and skills with others. I am glad to have the privilege to work with Moon.” - Ket Sang Tai
“Moon Loh is one of the most dedicated professionals through her work at Mompreneur. Insightful person. Customer focused, self motivated, highly organized and brilliant perfectionist, has no problem to work hard when necessary. Responsible co-worker. For Moon Loh the job is always the most important thing to do. I can highly recommend working with her especially in the area of Internet Marketing” - Andrew Chow
"Moon shares freely her knowledge in internet marketing to her team and patiently teach them till they understand. Her leadership is worth commending on.If you want to find someone whom you can learn and work with to succeed in Internet Network Marketing, Moon is the person you can look for." - Jeffrey Chew
“I must say that Moon shared her secrets with us generously. Mostly importantly, she walk her talk. She shared with us what really worked and that we can apply immediately, and not some Internet Marketing theories or concepts. If you are looking for a true mentor in Internet Marketing, I would highly recommend Moon.” - Ding Neng
“It has been my pleasure to work with Moon Loh since last year. She has consistency and integrity in her work. She shares her knowledge in internet and network marketing generously. I would definitely recommend Moon Loh without hesitation” - Viviana Andrew
“It is really my privilege to know you – A Mompreneur. You have inspired me much because you started from knowing nothing about internet marketing to one of the internet network marketing coaches! Thank you for all the tips you have shared with me!” - Valerie Chan
Pings on What is Social Media Marketing?
Comments on What is Social Media Marketing?
Thanks for sharing Moon! Perhaps you can recommend some popular social media marketing sites too?
OOO shares are going up… Have a great weekend! =D
Hi, I found your blog on this new directory of WordPress Blogs at blackhatbootcamp.com/listofwordpressblogs. I dont know how your blog came up, must have been a typo, i duno. Anyways, I just clicked it and here I am. Your blog looks good. Have a nice day. James.
Eunice,
Sure I will share more and you can also find me at the social groups I listed at the side bars.
James,
I also have no idea about the website you mentioned. Anyway, thanks and hope to hear from you again. =)
James is a spam la.
U can paste his url on google, u will see “him” repeating the same message in every site “he” spammed! heheh! “He” also said the same thing to me 
. Naughty James
So far, I joined BC, MyBlogLog, StumbleUpon.. looking around
Hello, it’s always a pleasure to come across some like-minded soul
Hi V,
Glad to see you here! We keep in touch =)