Some may say I just want to do casual blogging and share with my own friends. Then, this is fine because basically that is just casual blogging without any “business elements”. However, many people open a blog because they want to earn money online.

“I read that I can make money online from blogging, but I didn’t see money”

“My upline says I need to have a blog, so I set up a blog but I don’t know what to blog”

“I’ve blog for months and even years, I didn’t see good results” etc etc

And you could really see many people didn’t really earn much from blogging. Now, it’s really the time to ask yourself why you blog. This is very important question so that you can really earn from blogging.

I want to profit from blogging, How?

People who earn big money blogging are Problogger. They treat blogging as a business. From their blog, you could see there are many ways for them to earn, including advertisement space, affiliate or own programs/products etc. Those are the most basic earning elements. And if you notice, they blog about something they have passion or some topics they have knowledge in – They provide good and valuable content. Therefore, the first thing you need to do is to provide good content in your blog. Secondly, learn how to drive traffic to your blog. This is the same concept as open a new restaurant and getting lots of customers to your restaurant.

I listen to my upline and set up a blog for Network Marketing business, How it works?

Blogging is one of the online marketing to reach out to the public. People get to know you or your business via your blog. Therefore, you must know clearly the purpose of your blog. Your purpose can be branding for yourself  (personal blog) or your business (business blog). Again, good content is needed so that visitors will back to your blog again for information. Your blog also plays a role in building relationship with your readers and then lead them to your business. One very important thing is, don’t follow blindly what your upline says, but try to understand what is the purpose of doing that. Once you understand the reason of blogging for business, you have no problem in blogging anymore and hence achieve the results you want.

If you still don’t have a clear objective on blogging, I suggest you take some time to list down your objectives and then only back to your blogging again.

Of all the successful blogs on the Internet, hundreds more have failed. Running a blog is like running a business website. Unless you are willing to put the time in and treat it seriously, you won’t be blogging long.

That is not to say that the failed bloggers weren’t serious about blogging. Mostly, new bloggers aren’t prepared for the work that goes into creating a successful blog. Just building the blog doesn’t mean that people will necessary come to you. You pursue the audience and give them a reason to see what you have to say.

1.    Fresh Content – no one wants to visit a blog day after day and see the same posts. Update your blog content at least twice a week. This will be easier if you write several posts ahead of time and upload them at the appropriate times.

2.    Article Marketing – the niche you’ve chosen for your blog is one that interests you. If it is interesting you will spend more time doing it. Create content not only for your blog but also to be submitted to article directories. Use the resource box to advertise your blog so people can find you.

3.    Social Networking – these sites are everywhere. Join Facebook, MySpace, Squidoo, Twitter or a dozen others and make connections. You can join groups of likeminded people who are also bloggers or entrepreneurs.

4.    Viral Marketing – this is where you spread the word about your blog. Talk to friends, family and even strangers. Give out business cards that have your blog address on them.

5.    Use RSS Feeds – RSS stands for “Really Simple Syndication.” Readers can subscribe to your feed and get email updates when new content is posted. It is an easy way for them to keep up with your blog without spending all day online.

6.    Submit Blog to Search Engines – doing this allows your blog to be ranked. Google and Yahoo! are two of the most popular search engines you want to crawl your blog pages. It doesn’t guarantee top ranking, though. You’ll have to do a little more work for that.

7.    Joining Forums – as a blogger you are a budding entrepreneur. Right now you are marketing yourself to find traffic and then profit. Become a member of business forums, work at home forums and others to meet new people and share ideas. You can add a link to your blog in the signature line so others can find you.

8.    Visit other blogs – show your appreciation to those who visit you by also posting comments on their blogs. It is a kindness that shows others you are not just out to advertise your blog alone. Add links to your blog in your comments.

9.    SEO Marketing – whatever you write, use relevant keywords. Keyword density between three and ten percent is good for getting higher page rankings in search engines. Base your keywords on a research you do to find the most popular words used in search engines for your niche.

10.    Social Bookmarking – submitting posts to social bookmarking sites allows others who are members of those sites to track you back to your blog.

Using any of these ideas will start the traffic moving in your direction. It takes time but you will build the readership you want.